Pinky Memsaab wins audience choice award at UK Asian Film Festival

Pakistani film Pinky Memsaab was loved by the audience and the movie has an accolade to prove it.

The Hajra Yamin-starrer made its way to the UK Asian Film Festival, which also marked its world premiere.

The cast and crew, including director Shazia Ali Khan, attended the premiere.

Hajra Yamin, Shazia Ali Khan and Kiran Malik at the world premiere for Pinky Memsaab

The team also attended the award ceremony, where they bagged a trophy for 'Best Picture' - audience choice.

Director Shazia, who made her debut with the film shared her joy with Images, saying, "Pinky Memsaab is an expat story made for people in homes away from home. I'm so humbled and so grateful that the international audience appreciated it the way they did. They laughed and they cried with the film, there were people from all walks of life watching and resonating with the movie. They appreciated the beauty of our country, the beauty of our people and the talent of our artists."

Hajra shares a picture of the award

She added, "The award was just the cherry on top because even before the ceremony, the feedback was was heartwarming. To be a Pakistani woman, representing the film industry on such a platform, I am just humbled for taking this win for the country."

L-R; Laraib Atta, Hajra Yamin, Shazia Ali Khan and Adnan Jafar at the award ceremony

Actor Hajra Yamin, who has also bagged a Lux Style nomination for her performance as Pinky revealed to us that she couldn't believe they won the award, saying, "I didn't even know there would be an award ceremony! I found out the night before, way after the premiere that this would happen. When they called out Pinky Memsaab as the winner for 'Best Picture' (audience choice) we were just numb and couldn't believe it."

Hajra Yamin attended the premiere in an ensemble by Ansab Jahangir and accessorised her look with jewelry from Allure by MHT.

"I'm really happy. Especially seeing the positive reactions to the movie, that's what makes me happiest. It's playing here in cinemas and they're all sold out. I'm on Cloud 9, this is like a wonderful dream come true."

Pinky Memsaab is also available on Netflix.